4282 · 4'4" x 8'10" Persian Ghoochan Area Rug
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Rows of stepped diamond medallions make this a charming rug. Rows of gorgeous stepped diamond medallions in navy, cream and rust cover the deep red field. Smaller checkered diamonds sit between the larger ones, and a single small rosette marks the upper center. Triangles at the field edges hold nested geometric shapes in ochre, blue and cream against the red ground. A narrow navy border runs a line of small red motifs, edged by thin guard stripes in brown and cream. A few patches across the middle read paler, where the weave shows through. Navy and cream break up the strong red ground. At 4'4" by 8'10", it fits a bedroom beside the bed, a study under a desk, or a small sitting area.
Every rug we sell is one of a kind, and this is the only one like it. It is hand-knotted wool pile on a cotton foundation, professionally washed and cleaned before it reaches you, and shipped folded and fully insured. Age-related wear and the small inconsistencies of a handmade weave are part of what these rugs are.
About Ghoochan rugs
Most people of Ghoochan descend from a tribe of Za’faranlu Kurds whom Shah Abbas I resettled there in the 17th century. They guarded the frontier, and in return lived under their own hereditary leader, exempt from all tribute. Ghoochan lies in northern Khorasan in eastern Persia, close to the Turkmen country, and the weaving shows it. The designs are the repeating geometric figures of the northeast rather than the curves of the Persian center, worked in madder red and dark blue. This rug keeps those repeating geometric figures, with stepped diamonds and triangles set hard against the red. The red and dark blue are both present, joined by cream and rust in the smaller shapes.
Shipping & delivery
Shipping is free and fully insured in the US and Canada. To the UK, the European Union, Australia and New Zealand we ship fully insured, with rates calculated at checkout. Orders are processed and shipped within one to four days and most arrive within about ten days, sometimes as fast as three depending on your location, carefully wrapped, with tracking sent the moment your rug leaves us.
Full shipping detailsAuthenticity
Every rug is an original, hand-knotted vintage piece, never machine-made, printed or reproduced. We inspect and photograph each rug in our own studio, so the piece you see is the exact piece you receive.
Our authenticity promiseCare & cleaning
Vacuum gently, rotate every few months, blot spills immediately and use a quality rug pad. Have it professionally cleaned every few years, never machine-washed.
Full care guideReturns
If a rug isn’t right for your space, get in touch within 7 days of delivery (14 days in the European Union) and we’ll help arrange a return or exchange. Because each piece is one of a kind, we handle every return personally.
Returns & exchangesMade entirely by hand.
Every knot in this rug was tied by hand, one at a time, on an upright loom. A piece like this is the work of two or three weavers sitting side by side for months, wool worked row by row into a pattern carried from memory, its colors softened by decades of light and use. Nothing about it was quick, and no two are ever the same.
The kind of thing that only gets better with age, and quietly passes from one home to the next.
Rugs in their new homes
“Beautiful rug that looked exactly like the pictures.”
“Wonderful rug with really fast shipping”
“Very happy with my purchase. Exactly as described”
“Piece of art! I am very happy with this nice and well colored rug.”
“Love the rug so much! Exactly what I was looking for. Shipped promptly and it’s just perfect!”
“Shipping was very fast and the rug is absolutely gorgeous.”
“The rug is even more beautiful than the pictures depicted! We love it! The buying process was very simple.”
“The rug was exactly as described. Great quality, packaged well, and timely shipping. Thank you!”
“The rug is beautiful, exactly as described, and arrived so fast!”
“I could not be more obsessed with this rug. It’s incredibly vibrant and changed my entire apartment.”
