Heriz is the rug most people picture when they picture a Persian carpet: one big angular medallion, a deep red field, ivory corners. On this site the Heriz shelf is wider than the name suggests. It holds three weaving names from the same corner of north-west Persia, seventy-one rugs in all.
Three names, one weaving area
Heriz sits in the mountains east of Tabriz, and the villages around it wove to the same idea for generations. We group three of those names together because the rugs belong together on a floor:
- Gharajeh, 41 rugs. The largest part of the shelf, and mostly runners.
- Gorevan, 16 rugs. Coarser knotting, bolder drawing, usually room size.
- Heriz, 14 rugs. The name itself, and the classic medallion layout.
If you want the history rather than the stock, we wrote that separately in the story of Heriz: where the villages are, and why weavers there drew grand designs in simple geometry.
Red is the default here
Of the seventy-one, thirty-six have a deep red ground and eighteen are burgundy. Rust, terracotta, cream and navy make up the rest. This is the warmest shelf we hold, and it is warm on purpose: the madder-dyed field is the whole point of a Heriz, and the ivory corner spandrels exist to give the eye somewhere to rest. A Heriz in a cool room full of grays and steel will fight it. In a room with timber, brass or terracotta already in play, it settles immediately.
Sizes, and the surprise in them
Heriz has a reputation as a big rug, and the reputation is only half right here. Thirty-five of the seventy-one are runners and sixteen are mini or accent size. Eleven pass seventy-five square feet and five pass a hundred, with the largest at one hundred and seventeen. So the shelf splits: a long hallway runner at one end, a room-size carpet at the other, and a median of only thirty square feet in between.
Prices reflect that split. They run from $270 to $2,850, with the middle around $840. The runners and accent pieces sit at the low end, the oversized Gorevan and Heriz carpets at the top. All seventy-one are low pile, which is why a rug this size still clears a dining chair.
Which of the three to look for
Want the classic look in a room-size piece: Heriz or Gorevan. Want the same palette and geometry in a hall or a kitchen: Gharajeh, where most of the runners are. Want it bolder and less refined: Gorevan again, where the knotting is coarser and the drawing bigger.
All three are in the Heriz collection. If you are weighing a Heriz against a fine city carpet, Heriz vs Tabriz sets the two side by side. Every rug here is one of a kind, and when one sells it is not restocked.
